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John
Bennett owns and operates his own school food service marketing firm, but he got
his start at age 16 as a crab steamer in a Maryland crab house. John worked for
eight years as a busboy, cook, and waiter while he earned his B.A. in English
from Towson State University in Baltimore and his M.A. in Rhetoric and Writing
from North Carolina State University in Raleigh. (He still loves to
cook.) John has written extensively for journals, newspapers, and marketing firms nationwide, specializing since 1991 in child nutrition marketing. John served as Community Outreach Coordinator for the Maryland Department of Education's Nutrition Office from 1992 - 1995, and he currently works with child nutrition professionals across the U.S. as a marketing, public relations, and outreach consultant. He has spoken at seven national ASFSA conferences and in more than 35 states. His "School Meals: We Serve Education Every Day" public service advertising campaign has been used by states and districts from Seattle to Miami, and he has also contributed to School Foodservice and Nutrition. John recently wrote two marketing case studies for the book Managing Child Nutrition Programs, edited by Josephine Martin and Martha Conklin. John's
considerable persuasive powers won him several regional ADDY awards for his
advertising work, and he now brings that expertise to bear in the service of
improving the image of School Meals and increasing kids' participation in our
programs.
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